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What Are the Hairs on a Makeup Brush Called (And How to Choose the Right One for Your Brand)?

What Are the Hairs on a Makeup Brush Called (And How to Choose the Right One for Your Brand)?

I once had a client launch a vegan brush line—only to find out her bristles weren’t vegan. She lost sales and trust. That day, she learned: brush hair tells your brand story.

The hairs on a makeup brush are called bristles. They can be natural (goat, pony, squirrel), synthetic (nylon, taklon, PBT), or hybrid. Each offers unique textures, durability, and compatibility with different makeup formulas.

Soft bristle eco-friendly makeup brush

Soft bristle eco-friendly makeup brush

Let’s unpack how brush hair affects makeup performance, quality feel, brand values—and customer trust.

What Are the Parts of a Makeup Brush?

Before picking materials or designing packaging, it’s important to understand how a makeup brush is built from the inside out.

A makeup brush has three parts: the bristles (also called brush hairs), the ferrule (the metal part), and the handle. Each one affects how the brush performs and feels.

Three stylish makeup brushes display
Brush Trio

The three parts of a makeup brush

Here’s a simple breakdown I often use when training new sourcing teams:

Part Function Material Examples
Bristles1 Applies makeup, defines performance Natural, Synthetic, Mix
Ferrule2 Connects bristles to handle Aluminum, Copper, Brass
Handle Offers grip, brand expression Wood, Plastic, Resin

The bristles are the most important part of a brush. They decide how the brush feels, how it picks up pigment, and how it blends product onto skin. The ferrule holds everything together. A poor-quality ferrule often causes shedding or loose bristles. The handle isn’t just decorative—it affects balance, control, and your branding.

According to MAC Cosmetics Pro Education, subtle changes in brush length and ferrule width can directly impact user technique and makeup results.

What Are the Different Types of Brush Bristles?

If you’re unsure what “PBT,” “kolinsky,” or “taklon” really mean, you’re not alone. I get messages every week from founders asking, “Is goat hair vegan?” or “What’s the difference between synthetic bristles?”

Makeup brush hairs fall into two big categories: animal hair (natural bristles) and man-made fibers (synthetic bristles). Each type gives a different finish, feel, and brand meaning.

Various makeup brushes in close-up
Brush Types

Animal Hair Bristles

These bristles come from real animals. They’re widely used in pro-level brushes, especially for powder makeup. But they’re not vegan and not cruelty-free.

Bristle Type Animal Source Common Use Benefits Challenges
Goat Hair Goats Powder, blush, bronzer Great pickup, versatile, durable Not vegan, may shed
Squirrel Hair Squirrels (grey/red) Finishing, soft blending Ultra-soft, even diffusion High cost, fragile
Pony Hair Ponies Eye brushes, general use Soft, good shape retention Slightly coarse, not luxury
Kolinsky Sable3 Weasel (Kolinsky) Precision, eyeliner, lips Firm point, smooth lines Very expensive, not cruelty-free
Badger Hair Badgers Brows, contour Stiff, natural-looking application Coarse, limited supply

Natural bristles are still favored in many professional setups. Makeup Artist Magazine notes their ability to “move pigment more organically,” especially in theatrical or HD applications. But for ethical brands, animal-derived fibers4 remain a risk.

Synthetic Hair Bristles

These are lab-made fibers. They’re vegan, cruelty-free, and now high-performance enough to rival natural hair. Over the last 5 years, they’ve become the first choice for most private label brands.

Fiber Type Polymer Source Common Use Benefits Limitations
Nylon Polyamide Brow, liner, lip, detail Firm, holds shape, durable Can feel stiff, not good for blending
Taklon Polyester Foundation, blush, blending Soft, antibacterial, hypoallergenic Less pickup for powder
PBT Polybutylene Terephthalate Multi-use, high-end brush lines Heat-shaped, springy, holds form well Slightly more expensive
Recycled PET Post-consumer plastic Eco-line brushes Sustainable, eco-marketing friendly May lack softness
DuPont™ Natrafil®5 Patented synthetic fiber Powder & foundation Mimics cuticle feel of natural hair Licensed, may cost more

According to DuPont™’s materials research and L’Oréal’s Innovation Reports, Natrafil® and PBT are becoming core materials in sustainable and luxury brush lines due to their performance consistency and heat-shaping abilities.

Which Makeup Brush Hair Is Best?

Clients often ask me, “Which hair is the best?” And my answer is always: “It depends.” It depends on your makeup formula, price point, customer values, and even your storage expectations.

The best brush hair depends on what product it’s used for, what feeling you want, and what values your brand stands for.

Makeup brushes and eyeshadow on table
Brush Set Workspace

Match brush hair to your product

Use Case Recommended Hair Reason
Powder Products Goat, Squirrel Holds powder, blends naturally
Liquid/Cream Taklon, PBT Smooth finish, no product loss
Blending/Soft Finish Squirrel, Hybrid Gentle on skin, seamless transitions
Detail Work Nylon Firm tip, precise application
Vegan Product Lines6 PBT, Taklon Cruelty-free, consistent quality

Statista’s 2024 Beauty Tools report shows that 67% of brush SKUs launched in Europe now use vegan bristles. For ethical brands, this is no longer a niche—it’s the new normal.

I’ve had clients switch from natural goat to synthetic PBT, not just for claims—but for consistency and batch control. If your customer expects soft, smooth results and you want repeatability in scale, heat-formed PBT7 is often your best bet.

What Are Synthetic Brush Hairs Made Of?

Many of my customers choose synthetic brushes for ethical reasons. But they also want to know what the fiber is made of. Not all synthetics are created equal.

Synthetic bristles are made from man-made fibers like taklon, nylon, or PBT. They are cruelty-free, consistent, and good for creams and liquids.

Brush fiber samples: Taklon, Nylon, PBT
Fiber Comparison

How to choose the right synthetic fiber

Here’s a breakdown:

Material What It’s Made Of Best For Feel
Nylon Polyamide Precise lines, brows, lip brushes Firm, sometimes stiff
Taklon Polyester derivative Blending, foundation, beginners Soft, hypoallergenic
PBT Polybutylene terephthalate Pro-level brushes, hybrid formulas Soft, springy, holds shape

According to Cosmetics Design Europe’s formulation materials report, the move toward PBT8 and eco-polymers9 is accelerating. In my experience, PBT is the most stable across large-scale OEM production. It holds its curl, resists split ends, and gives a luxury feel on the skin.

Conclusion

Choosing the right brush hair shapes how your product feels, performs, and is remembered. If you’re still unsure, I’m here to help you find the perfect fit—no guesswork needed.


  1. Explore this link to understand how different bristle materials can enhance your makeup application experience. 

  2. Discover why the ferrule’s quality is crucial for brush longevity and performance in this informative resource. 

  3. Discover why Kolinsky Sable is considered a luxury choice for precision in makeup application. 

  4. Understand the ethical implications of using animal-derived fibers in beauty products. 

  5. Find out how DuPont™ Natrafil® mimics natural hair and enhances brush performance. 

  6. Explore the advantages of vegan beauty tools, including ethical considerations and performance benefits. 

  7. Learn about heat-formed PBT’s properties and why it’s favored for consistency in beauty applications. 

  8. Explore the advantages of PBT in synthetic fibers, including its stability and luxurious feel, to enhance your understanding of material choices. 

  9. Learn about eco-polymers and their sustainable benefits in cosmetics, which can help you make environmentally friendly choices. 

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Cherrie Chan at Brushino

Hi, I’m Cherrie, the founder of this post and Brushino. With over 15 years of hands-on experience in makeup brush manufacturing, I’ve helped over 300 beauty brands across 30+ countries bring their product vision to life. At Brushino, we specialize in fully customizable, sustainable brush solutions with low MOQs — tailored for brand founders who care about both performance and purpose. Reach out for a free consultation, and let’s craft tools your customers will remember.

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